o A new line dedicated to easy, light, physical workouts, with a new focused concept where style and performance are combined
o Target consumer: people of all classes and age groups who like to exercise regularly, to keep fit and to generally feel and live better
o Technical polyester fabrics that deliver exceptional fit, stretch ability, quick-drying ability and breathability
o Ergonomic fit items designed for lightweight and breathable mobility, flat knits for enhanced range of motion
o Reflective elements in a strategic area to allow maximum visibility in low light, mainly on the back to ensure passive safety
o Neutral colours, black and white, associated with vibrant flame red